Retail cloud usecases: How the metaverse impacts

Have you been wondering how to engage your online shoppers better? With the growing acceptance of immersive technologies like augmented reality and virtual reality, online retail is evolving past simple transactions to a complete shopping and entertainment experience. How do you equip your eCommerce site to better achieve this?

Increasing engagement with digital commerce has been one of the major trends emerging from the pandemic, and shoppers are increasingly seeking a richer online experience. This creates a great deal of complexity — but also offers the opportunity to evolve. As a result of this shopper-driven evolution, digital properties are becoming retailers’ flagship stores. The purchasing process is becoming more interactive today, as the internet moves towards its next phase: the immersive internet, or the metaverse.

The technology behind the metaverse

The metaverse is the next level of the internet, and certain new technologies are powering them. These include:

• Augmented Reality
• Virtual Reality
• 3D imagery
• NFTs
• Blockchain

As complex technologies that demand high processing power and security, they also create a need for cloud computing that’s growing by the day.

Read to learn more: Retail cloud usecases: How the metaverse impacts